Luxury Roundtable

Advertising and marketing

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Global luxury business’ 2023 performance by sector, region, consumer and distribution channel + 2024 forecast: report
January 23, 2024
As Google phases out third-party tracking cookies on Chrome browser, what is the alternative for marketers?
January 18, 2024
In 2024, AI will make analytics an essential input to creative
January 18, 2024

Why luxury brands must combine online media with offline channels for affluent consumer attention
January 4, 2024
Navigating uncertainty: 2024 luxury trends and legal considerations
January 2, 2024
How supercar maker McLaren is marking the brand’s 60th anniversary
December 28, 2023

How did Patek Philippe build an Instagram following of nearly 2M in five years?
December 6, 2023
From startups to enterprise firms, the CMO must excel in 4 key areas
November 28, 2023
Why luxury retailers should look at retail media networks
November 21, 2023

Come join us: Luxury Outlook Summit 2024, Jan. 17, New York
November 15, 2023
FREE Nov. 21 Webinar: How Luxury Has Been Redefined for Consumers, Professionals and Brands
November 15, 2023
Podcast Released: How Hermès Creates Desire and Demand Against the Odds
November 14, 2023

WeChat Luxury Index 2023: How to connect with 1.3B Chinese consumers?
November 2, 2023
The fine line between puffery and false advertising
November 1, 2023
Columbia MBA students proffer customer engagement ideas to Loro Piana, Tiffany, Ralph Lauren
October 30, 2023

Brand hijacking: A threat to brand identity and reputation
October 30, 2023
Report: Southeast Asia, India next luxury beauty growth markets in Asia Pacific
October 18, 2023
Report: When should marketers gather consumer insights?
October 17, 2023

Lessons for luxury brands from recent FTC action over beltmaker’s Made in USA claims
October 13, 2023
Four Seasons, touting personalized service, debuts new leg of Based on a True Stay campaign
October 2, 2023
London gets vote of confidence with luxury PR agency Quinn’s European expansion
October 2, 2023