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Chandon focuses on enhanced lifestyle experiences with Napa Valley outpost makeover

October 19, 2023

Immersive experiences at vineyards such as Chandon Home California in Napa Valley are key to retaining the loyalty of wealthy consumers of sparkling wine. Image credit: ©ARR Immersive experiences at vineyards such as Chandon Home California in Napa Valley are key to retaining the loyalty of wealthy consumers of sparkling wine. Image credit: ©ARR

 

By Staff reports

LVMH has overhauled the first of its six Chandon Homes around the world as it emphasizes the experiences and lifestyle around quality sparkling wine consumption, particularly its Chandon brand.

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