Artificial intelligence meets human intelligence
3 ways AI helps advertisers measure campaigns better
Posted By Luxury Roundtable Columnist On In Advertising and marketing,Columns,Featured,Marketing,News,Research,Research,Software and technology | No Comments
{"ct":"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","iv":"bb27af492a955198278e893748d8a464","s":"9aaef705f3a86911"}