Spring in New York. Image: Nadya Kubik, Shutterstock
Let's be frank: there's an arms race on right now to acquire and retain customers in the luxury business. Big brands are using every muscle and sinew to win customer loyalty with smart marketing, while independents and smaller players have to shout to be heard.
That said, there's ample opportunity for growth if luxury brands adopt the right marketing strategy for customer acquisition, retention and reactivation. What Luxury Roundtable has done with the Luxury Marketing Summit April 17 in New York is to bring the best and brightest in luxury marketing to share their ideas, best practices and roadmaps to win more business in a highly competitive setting.
Please click or tap here join us and register now for the Luxury Marketing Summit.
While we are still recruiting speakers, here's a partial list of those who will speak at the summit:
Pauline Brown, board member, Neiman Marcus Group, and CEO, Aesthetic Intelligence Labs
Anders Kurten, CEO, Fraser Yachts
Heather Kaminetsky, president for North America, Mytheresa
Robert Williams, president, Ghurka
Matteo Atti, chief marketing officer, VistaJet
CJ Bangah, principal for marketing transformation, PwC
Seth Rutman, vice president of wealth management, UBS Financial Services
Karen Marshall, cofounder, Fleurs de Villes
Michael Altneu, vice president of global luxury, Coldwell Banker
Jamari A. Douglas, vice president of marketing, PR and communications, Bermuda Tourism Authority
Tatiana Ferreira, chief customer officer, Launchmetrics
Milton Pedraza, CEO, Luxury Institute
Natasha Haksar, managing director, Globant
Chandler Mount, CEO, Affluent Consumer Research Company
Alyce Panico, CEO, luxe collective group
Greg Licciardi, vice president of partnerships, Worth Media Group
Carolyn Mayhew Gardner, head of integrated brand marketing and experience, The RealReal
Lisa Koenigsberg, president, Initiatives in Art and Culture
More to come!
If you're a luxury brand and would like to speak, please send an email to events@napean.com. Would like to sponsor? Email ads@napean.com